THE BRIEF:

Walkers were seeking innovative designs for a nationwide PR stunt. Fuelled by the age-old debate of "Crisp in or Crisp out" of your lunchtime sandwich, Walkers collaborated with a network of independent sandwich shops across the UK. As the designer, I crafted the collateral for this exciting initiative, which included menus, aprons, and posters.

Photo credits: Splendid Communications.