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ELLEA FLETCHER

![Website headers_22 [Recovered]-13.png](https://static.wixstatic.com/media/f17121_9d0d3a17232f4ff5a83a3a30d9a56c7e~mv2.png/v1/fill/w_980,h_419,al_c,q_90,usm_0.66_1.00_0.01,enc_auto/f17121_9d0d3a17232f4ff5a83a3a30d9a56c7e~mv2.png)
BEST WESTERN
BEST FOR BUSINESS CAMPAIGN
CLIENT:
Best Western
RANGE OF WORK:
Branding and collateral
BRANDING
THE BRIEF:
Best Western were launching a new loyalty card program for businesses called "Best for Business." The hotelier needed branding and collateral to promote this. I designed a clean cut logo with a hint of playfulness which ran through the whole campaign to reflect Best Western's nature and values.

COLLATERAL


LOYALTY CARD DESIGN


PROMO VIDEO

SOCIAL ANIMATIONS

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